Excellent post from my pal Jeff Nolan on what happened when Bloomberg decided that they did not want to let customers follow their news via syndication:
Interesting things happen to information when it becomes digital; your intentions as a publisher about how it should not be used often don’t work out like you planned. I really like Bloomberg news but I’m not going to hover over their site all day just to catch the latest updates, and apparently someone else didn’t like that approach…
It turns out that Google News does syndicate Bloomberg headlines with a link back to the source article. Using Twitterfeed, someone who shall remain nameless (and it wasn’t me, really) pumped the RSS feed for Google News through Yahoo Pipes to extract the Bloomberg headlines and then fed them into Twitter. The result is Bloombergbiz. Pure awesomeness.
For as much as Bloomberg’s remit is the latest in business, they have some funny ideas about what makes for good business. It’s great to see their customers showing them the way.
Filed under: Customer Power, Media
