Yep, I bought this because of the packaging. Also, because I eschew vegetable oils for butter and coconut oil. People are so bacon crazy the past few years, and honestly, I get it. Bacon is great – I eat it a few times a week (and yes, I lose weight eating bacon and butter). But butter is about a thousand times more indispensable as an ingredient. It adds so much more than bacon ever could. See also: heavy cream and clotted cream.

I eat butter and 100% cocoa chocolate for breakfast each morning. It’s about as healthy as you can get!
100% cocoa? What brand? I max out at 85% cacao – Dagoba.
And French butter really really REALLY is the best